[wp-hackers] Permalink Structure - Performance vs. SEO

Lynne Pope lynne.pope at gmail.com
Wed Jun 15 01:47:19 UTC 2011

On Wed, Jun 15, 2011 at 1:13 PM, Leo Baiano <ljunior2005 at gmail.com> wrote:

> Lynne, I think this sense that you speak of is very important to include
> the
> URL in the titleof the post (so the date to appear more visible in search
> results) that in the URL. Know someone who usually put the date in the
> title
>  of their texts?
> See, people do not care if the date is in the URL, it is important to know
> the date of thenews, the only way this information is more visible in the
> URL that anywhere else on the page is if someone is only seeing the URL,
> because frankly, when access to a newsURL is the last thing I'm paying
>  attention.

No, I'm talking about the URL. If I see an URL like
http://example.com/2006/11/06/great-wordpress-tricks I wouldn't bother going
to that link. I would assume the article was written on 06/11/2006 and that
it is no longer relevant. The problem with this is that some sites will post
a series of posts with updated information. So, there might be
http://example.com/2007/11/06/more-great-wordpress-tricks and

BUT, on other sites, the 2006 post may be getting continually updated,
keeping the content fresh and relevant. So,
http://example.com/2006/11/06/great-wordpress-tricks might have been updated
yesterday but the URL makes me think its  nearly five years old.  I don't
think I am the only person who never bothers to visit URL's that come up in
SERP's that look old.


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