[wp-trac] [WordPress Trac] #43933: Make the Privacy Policy page intro text shorter and more friendly

[WordPress Trac]

#43933: Make the Privacy Policy page intro text shorter and more friendly
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 Reporter:  iandunn           |       Owner:  (none)
     Type:  enhancement       |      Status:  new
 Priority:  normal            |   Milestone:  4.9.6
Component:  Administration    |     Version:
 Severity:  normal            |  Resolution:
 Keywords:  gdpr needs-patch  |     Focuses:
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Comment (by idea15):

 First, the tone reflects the fact that I wrote the intro text dovetailing
 with an article I've written separately for the privacy resource site,
 which is going live soon. The whole idea was that the two would be
 similar. If one is written speaking to the users like an adult and the
 other is written speaking to the user like it's a friend, that's going to
 be the gateway to a lot of problems.

 Second, in the recent WordCamp talk I gave about creating GDPR-compliant
 privacy notices, I specifically warned against using hokey, over-familiar,
 sarcastic, attitudinal, or twee language. This is not "howdy" time. This
 is about providing a tool to support sites in providing accountability and
 transparency to ensure user trust in their services, and in accordance
 with what a regulator expects. It's somewhat incredible to me that the
 office hours discussion veered so far in the direction of the fear of the
 L-word that we now barely want to mention the notion that this process is
 about a business's legal compliance requirements at all.

 From my own experience, when I see a privacy notice which is overfamiliar,
 overly nice, or hokey, it tells me to read over it with a fine tooth comb
 because they're hiding something.

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Ticket URL: <https://core.trac.wordpress.org/ticket/43933#comment:5>
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