[wp-trac] [WordPress Trac] #41316: Introduce "Try Gutenberg" callout

WordPress Trac noreply at wordpress.org
Thu Oct 19 20:54:17 UTC 2017


#41316: Introduce "Try Gutenberg" callout
------------------------------+-----------------------------
 Reporter:  melchoyce         |       Owner:  pento
     Type:  task (blessed)    |      Status:  reopened
 Priority:  normal            |   Milestone:  4.9
Component:  Editor            |     Version:
 Severity:  normal            |  Resolution:
 Keywords:  has-patch commit  |     Focuses:  administration
------------------------------+-----------------------------

Comment (by mor10):

 I think some of the issues raised here and elsewhere about the
 expectations of people who see this callout can be addressed by improving
 the copy. The current copy is sparse on information and doesn't clearly
 state what you agree to when clicking the "Install Today" button.

 The current text reads:
 ''"WordPress is working on a better way to control your content. How about
 giving it a try early?"''

 This there are two parts to this: The introduction, and the call to
 action. They should both be more descriptive and provide additional
 information.

 Something like this may work better, but needs refining or rewriting:

 ''"WordPress is working on a new editing and content management
 experience. Test drive the future of WordPress and provide feedback to the
 development team by installing the beta plugin today!"''

 Copy along these lines properly introduces what Gutenberg does right now,
 tells people in plain language they are test driving the new experience
 and that it is a beta feature, and asks for people to take part in the
 beta testing. An invitation to participate through feedback will likely
 entice more people to take a look while at the same time framing them in
 the reality that this is experimental and will have issues.

 Like I said, this precise wording is not great and could be shortened and
 improved by others, but I stand by my first statement. Much can be solved
 by improving the copy in the callout. In my opinion.

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Ticket URL: <https://core.trac.wordpress.org/ticket/41316#comment:46>
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