[wp-meta] [Making WordPress.org] #6483: Update Google Analytics to GA4.

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Fri Feb 24 09:47:39 UTC 2023

#6483: Update Google Analytics to GA4.
 Reporter:  dufresnesteven      |       Owner:  (none)
     Type:  defect (bug)        |      Status:  new
 Priority:  normal              |   Milestone:
Component:  WordPress.org Site  |  Resolution:
 Keywords:                      |

Comment (by jonoaldersonwp):

 Yep, all fairly straightforward!

 The GTM container has been updated to include a basic GA4 setup, which
 - The various URL (and title) cleansing rules we have in place for privacy
 - Pageviews
 - Key events (plugin downloads, theme downloads, wp downloads)
 - Site search
 - All of the default 'Enhanced measurement' stuff that GA does (external
 link clicks, file downloads, history state changes, etc)

 We can role this out in parallel to the existing implementation, and,
 iterate on it over time; there's some stuff in the UA setup which isn't
 captured here yet.

Ticket URL: <https://meta.trac.wordpress.org/ticket/6483#comment:2>
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