[theme-reviewers] Upselling standards?

[Srikanth Koneru]

It was said to be okay to have a sub page in appearance section that has
list of other themes by the author.


On Sat, Oct 5, 2013 at 12:17 AM, Bruce Wampler <weavertheme at gmail.com>wrote:

> I have been under the impression that while it is acceptable to upsell pro
> versions of themes, and even related theme add-ons, from withing a
> repository hosted theme, that the visibility and number of these links was
> not supposed to be overwhelming, and, at the very least, only related to
> the specific theme.
>
> I've just noticed that the latest version of Responsive from Cyberchimps
> is what I would call way overboard. It adds notices to the Plugins admin
> page, it add two extra menu links on the Appearances admin menu, and
> displays a large page full of upsell links to several other themes that are
> not related to Responsive.
>
> The only consistency I can see is that all the links are in fact to the
> Cyberchimp url (or subdomains). None appear on the visitor side - just the
> admin, and at least some have hide options.
>
> So, is this the new standard for advertising upsells? It seems a bit over
> the edge to me - especially the links to other non-related  themes. I
> personally would think the number and number of places the upsell ads
> appear would offend people using the theme, but that is a marketing issue.
> But selling stuff not directly related to the theme on the theme's admin
> pages is beyond what I thought was allowed for upselling.
>
> If a theme house wants to upsell other stuff, do in on the home site, not
> in the repository hosted free version of an unrelated theme. Even a simple
> link to "See our other great stuff" - but not right in the theme itself.
> Otherwise, I'm afraid we will see more and more themes that have more
> advertising pages than admin options.
>
> But if this is okay, I'll be happy to go along and add more upsell links
> to unrelated themes and plugins I have, too. (Of course, all GPL.)
>
> Bruce Wampler
>
> Weaver II Theme
> Aspen Theme
>
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