[wp-meta] [Making WordPress.org] #3946: Redirect fbclid requests to 'clean' URLs

[Making WordPress.org]

#3946: Redirect fbclid requests to 'clean' URLs
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 Reporter:  jonoaldersonwp  |      Owner:  (none)
     Type:  enhancement     |     Status:  new
 Priority:  normal          |  Milestone:
Component:  General         |   Keywords:
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 Facebook recently added a tracking parameter to all outbound URLs. That
 means that, anybody who clicks to a wordpress.org URL from Facebook hits a
 URL which appends `?fbclid=xxxxx`.

 This is cache-busting, and also causes issues with our SEO + Analytics. If
 we're not actively using `fbclid` to measure Facebook marketing/conversion
 campaigns, then we should remove this parameter.

 Specifically, we should redirect any request which contains this parameter
 to an equivalent request, replacing the parameter with
 `#utm_medium=referral&utm_source=facebook.com&utm_content=social`.

 e.g., https://wordpress.org/download/?fbclid=12345-abcde should redirect
 to
 https://wordpress.org/download/#utm_medium=referral&utm_source=facebook.com&utm_content=social.

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Ticket URL: <https://meta.trac.wordpress.org/ticket/3946>
Making WordPress.org <https://meta.trac.wordpress.org/>
Making WordPress.org