<div dir="ltr">So, any Theme name that returns even one search result hit should be disallowed?<div><br></div><div>No, I don't find that to be practical, or reasonable.</div><div><br></div><div>If I've offered nothing constructive, it's because - again - I am adamantly opposed to the TRT being the Word Police.</div>
</div><div class="gmail_extra"><br><br><div class="gmail_quote">On Tue, Jul 22, 2014 at 6:56 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
<blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div dir="ltr"><div>Where is the subjectivity, ambiguity in should result in zero results.<br></div>Looks to me you are closed to discussion, if so there is no point. You have offered nothing constructive.<br>
</div><div class="gmail_extra">
<br><br><div class="gmail_quote"><div><div class="h5">On Wed, Jul 23, 2014 at 5:20 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div class="h5">
<div dir="ltr">Too much subjectivity. Too much ambiguity. How much is "too much" SEO positioning? How many search result hits are too many?<div><br></div><div>Sorry, this is unenforceable. We have better things to do with our time.</div>
</div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 6:46 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div><div><div><div>If you look at <a href="https://www.google.com/#q=%22reptio+wordpress+theme%22" target="_blank">https://www.google.com/#q=%22reptio+wordpress+theme%22</a> you will see that there are no results and there are no results because there is no business segment/audience called "reptio". Anyone naming their theme reptio is doing so for uniqueness, branding.<br>
<br></div>If you look at <a href="https://www.google.com/#q=%22premium+photography+wordpress+theme%22" target="_blank">https://www.google.com/#q=%22premium+photography+wordpress+theme%22</a> there are a ton of themes because photography is a huge business segment. Anyone naming their theme "Premium photography" is doing so to gain an advantage over those results using <a href="http://wordpress.org" target="_blank">wordpress.org</a> domain authority and link juice provided by WordPress users.<br>
<br></div>If you want to frame a guideline it can be something like this:<br></div>Theme names are required to be unique and free of any industry keywords/buzzwords and void of any SEO intent/advantage. SEO intent/advantage will be checked using a simple phrase match google search with wordpress theme appended to theme name and should result in zero results.<br>
</div><div><br></div>Sure there maybe some false positives but it should be acceptable.<br></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 4:30 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">Honestly? No, I can't look at those search results and find anything explicit, objective, and fair by which to craft an enforceable Guideline.</div>
<div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>
On Tue, Jul 22, 2014 at 5:27 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br></div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">
<div><div>
<div dir="ltr"><div>shutting up but one final question :<br><br>you can't see the difference between the following and form a guideline?<br><br><a href="https://www.google.com/#q=%22premium+photography+wordpress+theme%22" target="_blank">https://www.google.com/#q=%22premium+photography+wordpress+theme%22</a><br>
</div>and<br><a href="https://www.google.com/#q=%22reptio+wordpress+theme%22" target="_blank">https://www.google.com/#q=%22reptio+wordpress+theme%22</a><br><div><br></div></div><div class="gmail_extra"><br><br><div class="gmail_quote">
<div><div>On Wed, Jul 23, 2014 at 3:37 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">"Judging the intent of Theme name" = 100% subjective. No guideline can reasonably be crafted to be fair, objective, or enforceable. We have a difficult enough time getting all reviewers to understand what "GPL compatible" means. Do you really think we have a prayer of being successful at making reviewers all experts in SEO?<div>
<br></div><div>In what way does Theme name correlate to Theme quality? Making developers jump through hoops to come up with Theme names isn't going to make them magically improve their code or design quality.</div><div>
<br></div><div>It isn't the role of the TRT to police for abuse of WPORG's domain authority. Our role is to ensure that Themes hosted in the official Theme directory are of the best-possible quality, providing the best possible experience for end users. The TRT doesn't speak for the WP Foundation. Otto does, and has spoken. Any obvious SEO/spam will be dealt with - harshly, I daresay - by him. </div>
</div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 5:02 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div><div><div>Why should reviewers be conducting Google searches? And what are they supposed to do with the results?<br>
</div>To judge the intent of theme name, ton of relevant results = SEO intent<div><br><br>what do those efforts provide in end-user benefits?<br></div>
To make theme authors create decent themes instead of half/quarter/zero decent ones and depend on SEO tricks.<br><br></div>What I don't understand is why would WP foundation want their directory and domain authority abused like this?<br>
</div>Please answer this and I will shut up.<br></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 3:21 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">Why should reviewers be conducting Google searches? And what are they supposed to do with the results? And most importantly: what do those efforts provide in end-user benefits?</div>
<div class="gmail_extra">
<br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 4:47 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br></div>
</div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div>
<div dir="ltr"><div>Made up words have least potential to be an SEO keywords, but if you don't want to ban dictionaries, a simple google search with WordPress theme as an append to that theme name would reveal its intent.<br>
<br></div><div>ex:<br></div><div>There will be almost nill relevant results for "Oenology Wordpress Theme" before it was created by you.<br></div><div>There will be nill relevant results for "sharpet wordpress theme"<br>
</div><div>There will be nill relevant results for "reptio wordpress theme"<br><br></div><div>There will be a ton of relevant results for "wine wordpress theme"<br>There will be a ton of relevant results for "premium photography wordpress theme"<br>
There will be a ton of relevant results for "mobile first wordpress theme"<br><br></div><div>And a simple search is so very easy to perform and easy to judge. that would be about 0.1% of workload for a reviewer. This is all assuming we don't want the directory to be :<br>
<br></div><div><a href="http://www.wordpress.org/themes/premium-photography" target="_blank">http://www.wordpress.org/themes/premium-photography</a><br><a href="http://www.wordpress.org/themes/premium-responsive-photography" target="_blank">http://www.wordpress.org/themes/premium-responsive-photography</a><br>
<a href="http://www.wordpress.org/themes/responsive-photography" target="_blank">http://www.wordpress.org/themes/responsive-photography</a><br><a href="http://www.wordpress.org/themes/responsive-small-business" target="_blank">http://www.wordpress.org/themes/responsive-small-business</a><br>
<a href="http://www.wordpress.org/themes/premium-mobile-first" target="_blank">http://www.wordpress.org/themes/premium-mobile-first</a><br><a href="http://www.wordpress.org/themes/one-page-mobile-first" target="_blank">http://www.wordpress.org/themes/one-page-mobile-first</a><br>
</div><div>etc<br></div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 2:41 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">We're talking in circles. I'm merely explaining the current Guideline. You're asking for a *new* Guideline.<div>
<div><br></div><div>"<span style="font-family:arial,sans-serif;font-size:13px">Names like divi, avada, kyan, bron are fair/enforceable because those made up names are not SEO keywords</span>"</div>
<div><br></div></div><div>Please try to think through that assertion to its logical conclusions, including all intended and unintended consequences. "SEO Keyword" is not some fixed definition. It depends on context. Again, I'll use my own Theme as the example: under your suggestion, "Oenology" would not be a permissible Theme name, because it is a real word (i.e. not a made-up word) that could be used for SEO purposes.</div>
<div><br></div><div>So do we throw out the entire English dictionary? And why just the English dictionary? What about Spanish? Or Latin? or Chinese? And if we don't blanket-ban dictionary words: who gets to decide the context and intent of a term used in/as a Theme name, to determine if that use is for "SEO" purposes or not?</div>
<div><br></div><div>Is that really where you think we should be going?</div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 4:02 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div>I don't agree with :<div><br><br><div>Theme A name: "SEO Keyword" = good</div>
<div>Theme B name "SEO Keyword by a Bunch of Other SEO Keywords ThemeShop" = bad<br><br></div></div><div>I think <br>
</div><br><div>Theme A name: "SEO Keyword" = bad</div>Theme B name "SEO Keyword by a Bunch of Other SEO Keywords ThemeShop" = bad bad bad bad<br></div><div><div><br><span style="font-family:arial,sans-serif;font-size:13px">Names like divi, avada, kyan, bron are fair/enforceable because those made up names are not SEO keywords.</span><br>
<br></div><div>All I can do is explain my point and if that is okay with admins, then so be it.<br></div></div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 2:15 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr">Your changed example may be the "ground reality", but it is NOT to focus of the quoted Guideline. That's the point I'm trying to make. To be perfectly clear, under the current Guideline:<div>
<br></div><div>Theme A name: "SEO Keyword" = good</div><div>Theme B name "SEO Keyword by a Bunch of Other SEO Keywords ThemeShop" = bad</div><div><div><br></div><div>"<span style="font-family:arial,sans-serif;font-size:13px">If you want a enforceable, objective, definable and fair naming standards, you should simply ask us to use made up names like divi, avada, kyan, bron</span>"</div>
<div><br></div></div><div>This makes no sense, and is the exact opposite of enforceable, objective, definable, and fair.</div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 3:38 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div><div><div><div><div>My changed example is the ground reality, If its not within the purview of TRT(not sure why it isn't) I was willing to make my case before WP foundation but Otto seems to speak for them so its not needed anymore.<br>
<br></div>If you want a enforceable, objective, definable and fair naming standards, you should simply ask us to use made up names like divi, avada, kyan, bron<br></div></div></div></div></div><div class="gmail_extra"><br>
<br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 1:21 AM, Chip Bennett <span dir="ltr"><<a href="mailto:chip@chipbennett.net" target="_blank">chip@chipbennett.net</a>></span> wrote:<br></div>
</div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div>
<div dir="ltr">You asked for clarification on the current Guideline. The example I gave explains the intent of that Guideline.<div><br></div><div>Your changed example is something completely different, and not something I believe to be within the purview of the TRT.</div>
<div><br></div><div>Take the name of my own Theme, for example: Oenology.</div><div><br></div><div>Now, my Theme has nothing to do with Wine, though I take artistic license with it in the Theme description and motivation. Are you suggesting that my Theme name is acceptable as-is, but if I'd made a wine-related Theme, then it would *not* be acceptable, merely because it is a relevant SEO keyword?</div>
<div><br></div><div>Sorry, I just can't get behind that. It's not objective, definable, enforceable, or fair.</div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>On Tue, Jul 22, 2014 at 2:12 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div>Chip,<br><br></div>convert this :<div><br><div>Theme A name: "Some Name"</div>
<div>
Theme B name: "Some Name by Amazing SEO Keywords"<br><br></div></div><div>to<br><br><div>Theme A name: "SEO Keywords"</div><div>
<div>Theme B name: "Some Name by Amazing SEO Keywords"<br><br></div></div><div>In the former, why are you objecting to Theme B name? because it has "SEO Keywords"<br></div><br></div><br></div><div class="gmail_extra">
<br><br><div class="gmail_quote"><div><div>On Wed, Jul 23, 2014 at 12:39 AM, Emil Uzelac <span dir="ltr"><<a href="mailto:emil@uzelac.me" target="_blank">emil@uzelac.me</a>></span> wrote:<br></div></div>
<blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div>
<div dir="ltr"><div class="gmail_default" style="font-family:arial,helvetica,sans-serif">Nice look + Great support + Great rating = Success in directory and or any other place out there.</div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif">
<br></div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif">Catchy name is worthless without this.</div><div class="gmail_default" style="font-family:arial,helvetica,sans-serif"><br></div></div><div class="gmail_extra">
<br><br><div class="gmail_quote">On Tue, Jul 22, 2014 at 2:06 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">
<div dir="ltr"><div>That is why I said theme should be at least half decent, success depends on how many people are actually using it.<br></div></div><div class="gmail_extra"><br><br><div class="gmail_quote"><div><div>
On Wed, Jul 23, 2014 at 12:32 AM, Otto <span dir="ltr"><<a href="mailto:otto@ottodestruct.com" target="_blank">otto@ottodestruct.com</a>></span> wrote:<br>
</div></div><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><div><div><div dir="ltr"><div class="gmail_extra"><div class="gmail_quote"><div>On Tue, Jul 22, 2014 at 1:46 PM, Srikanth Koneru <span dir="ltr"><<a href="mailto:tskk79@gmail.com" target="_blank">tskk79@gmail.com</a>></span> wrote:<br>
<blockquote class="gmail_quote" style="margin:0px 0px 0px 0.8ex;border-left-width:1px;border-left-color:rgb(204,204,204);border-left-style:solid;padding-left:1ex"><div dir="ltr"><div><div><div><div><div>Otto, which search are you talking about Google or theme directory?<br>
</div>
<br></div>This is how it works :<br><br></div>I make a theme, name it "Premium Photography" get it into directory, I get a url <a href="http://www.wordpress.org/themes/premium-photography" target="_blank">www.wordpress.org/themes/premium-photography</a> and my credit link will be <a href="<a href="http://www.wordpress.org/themes/premium-photography" target="_blank">http://www.wordpress.org/themes/premium-photography</a>">Premium Photography Theme</a><br>
<br></div>I get downloads from directory which will get me link juice, combining the link juice and <a href="http://wordpress.org" target="_blank">wordpress.org</a> domain authority I am already in the top 3-7 ranks on google, give it some time to get more downloads and build links and I am in top 1-3 and I now have a steady monthly pay check with no effort.<br>
<br></div>All you need is a half decent theme and a nice keyword, now if I get lucky and it gets featured, I can buy a nice car or a house.<br></div><div><div><div class="gmail_extra"><br></div></div>
</div></blockquote><div><br></div></div>Well, if you think so, then go for it. Best of luck. However, being that I have the actual download and usage stats, let's just say that I have my doubts. :)<br><div class="gmail_extra">
<br></div><div class="gmail_extra">Names don't matter that much. Your Google-fu is not as strong as you believe it to be. WordPress.org is indeed a major player, but we're not the only game in town, and the truth is that people look for themes based on screenshots and functionality. Names may get you a Google search result, but they don't get a download or usage, and the fact of the matter is that people aren't stupid.</div>
<span><font color="#888888">
<div class="gmail_extra"><br clear="all"><div>-Otto</div></div><div><br></div></font></span></div></div></div>
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<br></div></div>_______________________________________________<br>
theme-reviewers mailing list<br>
<a href="mailto:theme-reviewers@lists.wordpress.org" target="_blank">theme-reviewers@lists.wordpress.org</a><br>
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<br></blockquote></div><br></div>
<br></div></div>_______________________________________________<br>
theme-reviewers mailing list<br>
<a href="mailto:theme-reviewers@lists.wordpress.org" target="_blank">theme-reviewers@lists.wordpress.org</a><br>
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<br></blockquote></div><br></div>
<br>_______________________________________________<br>
theme-reviewers mailing list<br>
<a href="mailto:theme-reviewers@lists.wordpress.org">theme-reviewers@lists.wordpress.org</a><br>
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