<div dir="ltr"><div><div><div><div>I think there's a common disconnect with what's required and what reviewers think is required, and of course things change too.<br><br></div>Also, I'm always lobbying for reviewers to clearly define and separate requirements and recommendations in their reviews which is another issue. I've contested dozens of things that reviewers have implied was required and that I must change in a theme and often been cleared after an admin's second opinion proved me correct. But, admins can make mistakes too, we're all in this together.<br>
<br></div>Unfortunately, there are pros and cons to an unpaid volunteers system. The biggest con obviously being that of misinformation because it's not like we're all vetted and put through vigorous training.<br>
<br></div>To answer your question, in my opinion as long as the URLs are relevant to the theme and/or the theme's company in that they're educational, promotional etc in the confines of relevance to WordPress, be that themes or plugins, that it's appropriate.<br>
<br></div>Obviously, if your company also sold boats, that would be inappropriate to link to. I think it's common sense what's relevant and fitting and what isn't.<br></div>