[theme-reviewers] Theme naming guidelines

WordPress (thinkupthemes) wordpress at thinkupthemes.com
Sun Apr 20 23:33:26 UTC 2014


Thanks Chip



On 21 Apr 2014, at 00:28, Chip Bennett <chip at chipbennett.net> wrote:

> The Theme Review Team cannot feasibly police trademark issues. The stated Guideline protects the naming convention of the core-bundled Themes, and prevents usage of the terms "WordPress" and "Theme" in the Theme name.
> 
> Other than that, Theme names are pretty much wide open, first-come, first-served. Anything beyond that is just not feasible.
> 
> 
> On Sun, Apr 20, 2014 at 7:17 PM, WordPress (thinkupthemes) <wordpress at thinkupthemes.com> wrote:
>> Hi all,
>> 
>> Just reading through the guidelines I came across a point that I'm not entirely clear with. The naming guideline states:
>> 
>> "Themes are not to use related Theme names (e.g. WP Twenty Fourteen, Twenty Fourteen WP, The Twenty Fourteen, etc.) in their name"
>> 
>> Has anyone come across a case where they've had to reject a theme on this basis?
>> 
>> For example, my theme is named "Engrave (Lite)", if I'm understanding this correctly would this mean that if an author submitted a theme named "Engrave" it would be rejected?
>> 
>> Thanks for any help as always!
>> 
>> Afzaal
>> 
>> 
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> 
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